Driver Coaching
and Instruction

Accelerated Driver Development

James has worked with and developed a series of Amateur (‘Am”) drivers as well as helping and advising many drivers with their first steps into car racing from karts. He can see things from a driver’s perspective, is empathetic but also encouraging and extremely focused on targeting the areas which can deliver the biggest gains.

James is extremely conversant with the V-Box telemetry system and RaceLogic software, the data from which he can thoroughly analyse. Alongside video imagery, he can guide drivers through the best way to quickly improve their lap times as well as their approach to driving and racing. Available to help anyone, at any level, as they progress up the motorsport ladder.

James Kell Driver Coaching
James Kell Driver Coaching

Car Testing and
Set-Up - Driving

Combined with a thorough understanding of Race Car Dynamics and engineering, James is able to assist in the development and testing of race cars. Everything from “shakedowns”, full sweeps of data gathering and setting benchmark lap times plus data sets for teams to utilise for their own testing is available. James is also often available to race with Am’s and owners in their own cars subject to his availability.

James can be contacted using the form on the Contact page.

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